Jewelry collection

Teenager launches sustainable jewelry collection with Made for You


NEW YORK–(COMMERCIAL THREAD) – 17-year-old Anika Shah is an explorer by heart and an environmentalist by choice. Shah is part of the generation leading the way in turning the tide on climate change.

“This is my first jewelry collection in collaboration with Made For You,” says designer Anika Shah. “I work exclusively with 100% recycled sterling silver and gold vermeil. I am particularly proud to be among the first to make semi-fine jewelry. with durable, lab-grown diamonds.

The quality and composition of these materials are exactly the same as their extracted versions, but without the negative impact on the environment. Compared to mined diamonds, each carat of MFY diamond saves 9 gallons of water, reduces waste by 1056 pounds of mineral waste, and eliminates emissions by avoiding 11,400g of carbon emissions.

With organic shapes and sustainable materials, Anika’s designs spark conversations to create a bright future for the planet. The Collection includes three distinct themes:

Earth & Sky: Reminds us to seek balance in our lives and for the world.

Seed: Designed to represent our common connection to the earth.

Charms: Tokens to guide, protect, give hope and find luck.

“Anika has devoted her time and energy to making a positive impact by working on an initiative to provide clean water to people living in poverty in rural areas and by supporting several environmental causes close to her heart,” said Guy Long, vice president of merchandising, Jewelmark. “Two years ago, she started a tree planting project in a village in India, which saw 45,000 new trees take root.

With every purchase of MFY jewelry, a tree will be planted as a thank you for every order through the One Tree Planted environmental charity. The Anika Shah x Made For You collection offers prices ranging from US $ 40 to US $ 960 – an accessible and responsibly designed collection of the next generation.


Our mission is to create timeless jewelry that brings joy to everyday life, while giving back to the world. We want everyone to be able to indulge in quality, without breaking the bank or costing the earth. Our ongoing commitment to responsible and affordable luxury is our guide every step of the way, from early sketches to conscious conflict-free production and partnerships for change PICTURES

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